County introduces logo for locally-produced food

The Board of Supervisors today unveiled the new logo and declared March 17 as "San Mateo County: As Fresh as it Gets" Day.

"As Fresh as it Gets" is a cooperative effort by the farming, fishing and hospitality industries and County government to support and encourage consumption of local products. The "As Fresh as it Gets" logo is the latest effort to highlight San Mateo County’s fresh, fruits, vegetables, fish, crab and locally produced cheese, wine and microbrews.