By on Mon, March 4, 2013

Co-Director and producer Ralph King will be discussing
radical designs and their social implications for the world’s poor
with moderators Greg Galle and John Bielenberg
immediately following the film

Extreme By Design is a new documentary that follows a band of idealistic young Californians who, using a radical new design approach, make life-changing products for the poor. From a breathing device that keeps babies in Bangladesh from dying of pneumonia to discovering a way to store drinking water for Indonesian villagers, Extreme By Design follows the experience of three Stanford University graduate students as they design and build these amazing products. With the documentary airing nationally on PBS later this year, The Half Moon Bay Brewing Company is honored to screen this “sneak peek” along with the film’s co-director and producer Ralph King, who will be in conversation immediately following the film with moderators Greg Galle and John Bielenberg, the co-founders and executive producers of Future, a rapid ingenuity firm.

Thursday, March 7, 2013
6 to 8:30 p.m.
Buffet opens at 6:30 p.m.
Film begins promptly at 7:00 p.m.

Mavericks Event Center
107 Broadway Ave.
Half Moon Bay, CA 94019

Reservations and Tickets:
Admission to the screening is complimentary, but advance reservations are required and seating is limited. A special homemade pizza dinner prepared by Chef Gaston Alfaro of the Half Moon Bay Brewing Company will be available for $22. Beer, wine and other beverages are available for purchase.

Please purchase tickets in advance at http://extremebydesign.eventbrite.com/# or by calling 650-728-BREW.

Dinner and A Movie Menu

Field Greens Mini Salad Bar with assorted local baby greens and balsamic vinaigrette

Fresh Seafood Pizza with Alfredo sauce on house-made beer focaccia

Roasted Vegetable Pizza with fresh marinara sauce on house-made beer focaccia

For More Information:
Call 650-728-BREW (2739) or visit www.hmbbrewingco.com. For more information and for a preview of Ralph King’s documentary please visit

Speaker Biography:

Ralph King is an independent filmmaker and founder of Hawkview Pictures in Portola Valley, Calif. Prior to Extreme By Design, he produced Around June and co-produced Presque Isle which are narrative features that premiered at the Mill Valley Film Festival. Before turning his love of storytelling to film in 2005, he spent 25 years as a reporter for The Wall Street Journal and several other national magazines. He was twice nominated for the Pulitzer Prize, and won the National Association of Science Writers’ Science-in-Society Award and the California Governor’s Media Award. He is a graduate of Stanford University.

Moderator Biographies:

Greg Galle, co-founder at Future, wakes up excited by the possibilities that he works to create with his clients—and what those mean for human kind. He has been exploring how design improves lives through story, experience, visualization, user interface, and innovation for more than 27 years. He has won awards, contributed to books, and helped all kinds of organizations achieve more through design. Still, he feels his greatest accomplishments are his children. Greg leads Future Blitzes that unlock people’s ingenuity—what they imagine and build with Future’s help gives him great hope for a better future.

John Bielenberg, co-founder at Future, delights in helping people find the courage and sense of humor to bring their stories, ideas, and ingenuity out into the world—the wilder and crazier, the better. He has won more than 250 design awards in his career, and became an AIGA Fellow in 2008. The San Francisco Museum of Modern Art has acquired six of his design projects, and staged a solo exhibition of his work in 2000. In 2009, John was awarded the Washington University Skandalaris Award for Design Entrepreneurship in St. Louis. He went on to receive an honorary doctorate degree from Maryland Institute College of Art. John was also awarded the 2011 NASAD Citation for outstanding work and overall impact in the fields of art and design, as an author, educator, social activist, and designer. He has been featured in the ID 50 and teaches at the California College of the Arts in San Francisco.

In 2003, John created Project M, an immersive program designed to inspire and educate young designers, writers, photographers, and filmmakers by proving that their work—especially their “wrongest” thinking—can have significant impact on communities. Project M has developed projects in Alabama, Baltimore, Connecticut, Costa Rica, Detroit, Germany, Ghana, Iceland, Maine, Minneapolis, and New Orleans.





Brews and Views is the Half Moon Bay Brewing Company’s regular speakers series that tackles public issues that affect us all, from the Coastside of California to Washington, DC. Started in 2009 by Lenny Mendonca, the founder of the Brewing Company and director at McKinsey & Company, Brews and Views serves as both a free public forum and fundraiser for Coastside nonprofit organizations (ten percent of all dinner proceeds are donated to a local nonprofit after each event). Previous notable guests include renowned forecaster Paul Saffo, managing director of foresight at Discern Analytics; Charles Kolb, president of the Committee for Economic Development; Mike McCurry, former press secretary for President Bill Clinton; Carla Marinucci, San Francisco Chronicle’s political reporter; and California State Assemblyman Jerry Hill.

Previous Brews and Views are playing as a series on local television station, PCTV on Channel 27, Monday nights at 7pm. For additional videos, visit HMB Media at http://www.youtube.com/user/HMBMediaProductions

Recently selected by Travel + Leisure magazine as one of America’s Best Beach Bars, the Half Moon Bay Brewing Company is situated on picturesque Pillar Point Harbor overlooking the Marina in Princeton-by-the Sea. The Brewing Company expertly pairs a family-friendly, come-as-you-are atmosphere with a winning combination of fresh, sustainable seafood, craft beers, live music and an expansive, dog-friendly patio area with blazing fire pits to keep patrons warm on the waterfront. The Brewing Company is a casual coastal venue that has become an institution in the Half Moon Bay area for locals and visitors alike since opening in 2000. With its warm, wood-toned interior, expansive windows to the ocean, and walls dotted with surf memorabilia, the 6,000-square-foot restaurant and bar is reminiscent of a typical California surf shack. Behind the restaurant lie the 1,200 square-foot Mavericks Beer Garden and on-site brewery, where hand-crafted, award-winning Mavericks® Beers & Ales are piped directly to the bar. The Mavericks Amber Ale won a bronze medal in the 2012 World Beer Cup.

The Half Moon Bay Brewing Company is located at 390 Capistrano Road in Half Moon Bay, Calif. The hours of operation are Monday through Thursday, 11:30 a.m. to close; Friday, 11:30 a.m. to close; Saturday and Sunday, 10 a.m. to close. To book a reservation, please call 650-728-BREW (2739) or visit OpenTable.com. Additional information may be found at www.hmbbrewingco.com.

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