Paul Saffo at “Brews and Views”, Thursday

Free public forum to focus on “The Creator Economy: The shape of the next economy and why it is good news for the Bay Area”

On Thursday, January 6, the Half Moon Bay Brewing Company welcomes the first special guest of its 2011 “Brews and Views” series, Paul Saffo, Managing Director of Foresight at Discern Analytics. Saffo is a forecaster with over two decades of experience helping corporate and governmental clients understand and respond to the dynamics of large-scale, long-term change. Joining Saffo is special guest moderator, Sean Randolph, president of the Bay Area Council Economic Institute, a public-private partnership of business, labor, government and higher education promoting a competitive economy for San Francisco, Oakland, and the Silicon Valley.

The January 6 Brews and Views will explore the shape of the next economy and why it is good news for the Bay Area. According to Saffo, November 2008 was not merely the start of the current economic downturn; it was also the end of a 50-year-long economic cycle and the transition to a new economy.  Our current crisis is nothing less than a shift from a dying consumer economy built on consumption to a new “creator economy” built on mass interaction.  This shift could be very good news for the Bay Area - as long as we play our cards right.

Thursday, January 6, 6 to 8 p.m. The Half Moon Bay Brewing Company 390 Capistrano Road, Princeton-by-the-Sea, Calif.

Admission and snacks are complimentary. Beer, wine, and other beverages will be available for sale at the event.